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What Is a Gamepass in Roblox? Full Guide for Players & Developers

Learn what a Gamepass in Roblox is, how it works, how to create and sell one, and how it can earn you Robux. Perfect guide for beginners and game developers!

Games | 29 July

2025-07-29T14:45:41.000Z

What Is a Gamepass in Roblox?

A Gamepass in Roblox is a premium feature that players can purchase to gain exclusive advantages within a game. These perks can include special abilities, access to secret areas, increased speed, or rare items that aren't available for free.

Gamepasses are created directly by game developers using Roblox Studio and are sold using Robux, the platform’s virtual currency.


Functions of Gamepasses in Roblox

Here are some common functions of gamepasses in Roblox games:

  • 💥 Special Abilities: Like double jump, flying, or superpowers.

  • 🎒 Exclusive Items: Rare weapons, skins, or outfits.

  • 🚪 Access to Special Areas: Such as VIP rooms or hidden maps.

  • ⏱️ Boosting Features: Double XP, more in-game currency, or faster farming.

  • 🧑‍🎓 Support for Developers: Buying a gamepass also helps support game creators directly.


Gamepass vs Developer Product

Feature Gamepass Developer Product
One-time purchase ✅ Yes ❌ No (can be bought repeatedly)
Permanent feature ✅ Yes ❌ Usually temporary items
Common use cases VIP Access, Fly, Double XP Coins, Potions, Power-ups

How to Create a Gamepass on Roblox

For developers, creating a gamepass is easy via Roblox Studio or the official website.

Step-by-step:

  1. Open Roblox Studio
    Load the game you’ve created.

  2. Click “Game Settings” > Monetization
    Navigate to the "Monetization" tab and choose "Create Gamepass".

  3. Upload an Image & Description
    Add a name, an image (thumbnail), and a short description.

  4. Set the Price (in Robux)
    Decide how much the gamepass is worth based on the benefit it provides.

  5. Publish and Test
    Make sure the gamepass works as intended in your game.


How to Buy a Gamepass on Roblox

  1. Enter a game you enjoy

  2. Look for the gamepass section or tap the VIP/shop icon

  3. Click the purchase button (make sure you have enough Robux)

  4. The feature usually activates immediately or after rejoining the game


Can Gamepasses Generate Income?

Yes! Developers who sell gamepasses earn 70% of the sale price (after Roblox’s cut). The Robux earned can be exchanged into real money via the DevEx (Developer Exchange) program—if the developer meets certain requirements:

  • Has a Roblox Premium account

  • Holds at least 100,000 Robux

  • Complies with Roblox’s community guidelines


Tips for Successfully Selling Gamepasses

  • 💡 Offer Real Value: Don’t sell features that are useless or too basic.

  • 🖼️ Use Attractive Thumbnails: Eye-catching visuals help improve conversions.

  • 🎯 Price It Right: Keep your audience in mind—mostly kids and teens.

  • 🔄 Keep Updating: Refresh your game and gamepasses regularly with new content.


Conclusion

Gamepasses in Roblox are a vital monetization tool for creators and a way for players to enhance their gaming experience. For developers, it opens opportunities to earn Robux and create richer gameplay. For players, it unlocks premium features that make the game more fun and engaging.

If you're a beginner developer, leveraging gamepasses is a smart first step to building a successful Roblox game—both creatively and financially!


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