Indonesia's esports industry has rapidly developed in recent years, and many well-known public figures have participated in this world, both as professional players and as Brand Ambassadors (BA). Below are several artists who have become part of Indonesia's esports world.

Celebrities Who Have Been Pro Players and Esports Brand Ambassadors

1. Jessica Jane - ONIC

Jessica Jane has been known as the ONIC Brand Ambassador since August 2018, before the famous 7 ONIC Angels existed. As an influencer who also likes playing games, Jessica often uses the Kagura hero and tank hero when playing Mobile Legends. Her existence as BA ONIC helped increase the team's popularity and attract the attention of more fans.

2. Kaesang Pangarep - Genflix Aerowolf

President Joko Widodo's son, Kaesang Pangarep, has also been involved in the world of esports by being part of the Genflix Aerowolf roster for MPL Indonesia. Kaesang uses the in-game names "Gymnastics Infrastructure" and "Regime", reflecting his distinctive sense of humor. Kaesang's presence on the team's roster became a media highlight and increased the exposure of the Genflix Aerowolf team.

3. Pevita Pearce - Morph Team

Pevita Pearce, a famous actress, was included in the Morph Team roster for the PMVB Volume 1 tournament. Pevita enlivened the PUBG Mobile tournament specifically for ladies with her presence. Apart from being known in the world of film, Pevita also shows interest and ability in playing games, which makes her an interesting figure in the world of esports.

4. Livy Renata - Alter Ego

Livy Renata once starred in the film "Love in Game" which tells the story of the life of a pro player. When the film was released, Livy was the Brand Ambassador for the Alter Ego esports team. As BA, Livy Renata plays a role in promoting the team and helping increase interaction with fans.

5. Marlo Ernesto - NXL

Marlo Ernesto, an artist and influencer, was once a pro player for the NXL team in the CS:GO division. During its heyday, the NXL team was known as one of the best teams in Indonesia in the game Counter-Strike: Global Offensive.

Artist participation in the world of esports helps promote and develop the esports industry itself. With more and more artists involved as professional players or Brand Ambassadors, it is hoped that esports in Indonesia will continue to grow and attract more fans.

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