HoYo FEST 2025: Southeast Asia’s Biggest HoYoverse Celebration Comes to Surabaya!

HoYo FEST 2025 is more than just a game convention — it's a vibrant celebration of fandom, creativity, and community across Southeast Asia. With Artist Alley, stage segments, themed booths, and immersive experiences, this event brings the HoYoverse to life like never before.

This year, HoYo FEST will be held simultaneously in Malaysia, Thailand, the Philippines, Vietnam, and Singapore. For Indonesia, Surabaya has been chosen as the host city for the largest HoYoverse event in Southeast Asia.

The event will take place over four full days, from July 24 to July 27, 2025, at the Surabaya Convention Center (SCC). Doors open daily from 10:00 AM to 9:00 PM (WIB).

What Can You Experience at HoYo FEST Surabaya?

🎮 Themed Game Booths

Dive into beautifully crafted booths based on fan-favorite HoYoverse titles like Genshin Impact, Honkai Impact 3rd, Honkai: Star Rail, and Zenless Zone Zero. Try out exclusive demos, win prizes, and grab limited-edition merchandise.

🎨 Regional Artist Alley

Following its successful debut in Indonesia and Vietnam in 2024, Artist Alley is back and now featured at all HoYo FEST locations. Local creators will showcase and sell officially approved HoYoverse fan art, pins, stickers, and more.

🎤 Stage Segment & Cosplay Showcase

For the first time ever, HoYo FEST will feature open stage segments! Expect cosplay parades, live music, fan creator showcases, and even the chance to perform on stage yourself!

⭐ Special Guests at HoYo FEST 2025 Surabaya

Aurelmayorii, sixtwo2, and Taryn Cosplay will be attending the Surabaya event as special guests! Don’t miss your chance to meet them, take photos, and share the fandom excitement together from July 24–27, 2025, at Surabaya Convention Center.

🎁 Extra Activities & Surprises

• Freebies & Merchandise: Get exclusive HoYo FEST goodies just by visiting booths — plus limited-edition items available only at the venue.

• Lucky Draws & Booth Promos: Many booths will offer raffles and exciting promotions for visitors.

• Game Announcements & Teasers: While no new game release has been confirmed yet, HoYoverse has previously teased new content at major events — so stay tuned!

Mark your calendar, plan your visit, and get ready to celebrate your HoYoverse fandom with thousands of other fans in the City of Heroes!