Agres.ID, one of the leading providers of laptop devices in Indonesia, officially introduced its newest business concept at a Media Gathering event at the Agres.ID head office, which is located in the premium Mangga Dua Square area, North Jakarta. 

Agres.ID announced its latest strategic step in transforming its business into an ICT company, with expansion into the smartphone and PC assembly markets. This event was attended by a number of media, business partners and key sources, namely Benny Susanto, President Director of Agres.ID, who shared his views on the company's new direction.

"On this occasion, I represent Agres.ID in expressing our gratitude for the trust and opportunity given by Erafone to collaborate on AgresFone, in marketing high-quality and comprehensive officially guaranteed smartphones from various brands," explained Benny.

In his remarks, Benny shared Agres.ID's vision to expand its business lines and reach a broader market segment. "We see consumers' needs becoming increasingly diverse, and Agres.ID is committed to continuous innovation. Starting from the laptop business and being appointed as the first Official Retailer of Starlink in Indonesia this year, this expansion into the smartphone and custom-built PC market is a big step for us in offering more communication and IT technology choices to the Indonesian community. We hope to become a more comprehensive one-stop ICT solution," said Benny.

In line with the company's vision, Agres.ID also inaugurated Agresrakitan.com which will be fully operational at the end of this year, as well as announcing the collaboration they have just agreed with IMBA PC, which is an assembled PC brand that is highly competent in responding to our customers' PC configuration needs. In the future, IMBA PC will become one of Agresrakitan.com's strong business lines. 

Apart from business expansion, this event also showed the appearance of Agres.ID's main office which was redesigned to be fresher, futuristic and oriented towards customer experience. Presenting the Experience Corner, a special section designed so that visitors can try Laptop, AIO PC, smartphone and PC products directly. With this Experience Corner, Agres.ID wants to give customers the opportunity to experience the quality and performance of the product before deciding to buy.

According to a research report from Statista, in 2024, smartphone penetration in Indonesia is predicted to reach more than 75%, making Indonesia one of the largest smartphone markets in Southeast Asia. Facing this trend, Agres.ID sees a big opportunity to reach consumers who need high-quality smartphone devices with reliable after-sales service.

One of the main selling points of Agres.ID which makes it different from other competitors is AGRES PROTECT, namely protection for the LAPTOP, ALL IN ONE PC that you buy at Agres.ID from various problems, without having to pay any additional fees/FREE. Agres Protect will cover losses due to theft, robbery, robbery, physical damage due to accidents, liquid spills, fire and natural disasters. 

So Agres.ID customers will feel safe and protected from unwanted risks/things for 1 year. This is in line with Agres.ID's commitment to providing the best quality service without burdening consumers.

Furthermore, Agres.ID also ensures that the products offered to customers remain at competitive prices. In an effort to provide convenience to customers, Agres.ID provides 0% installment services without a credit card to customers who need it, to obtain IT and telecommunications products. "This is a form of dedication to our service to all customers," said Benny.

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